Upfronts are presentations of new TV programs to advertising clients. Discover how media budgets are planned in a targeted way – read the article now!
Legal Lexicon
Upfronts are presentations of new TV programs to advertising clients. Discover how media budgets are planned in a targeted way – read the article now!
A down payment is a partial payment made before receiving the service or goods. It secures the contract and helps prevent risks. Learn more in the detailed lexicon article!
Prepayment means the advance payment of money or services. Find out in the article how this is used in different fields – discover more now!